Content-led digital marketing services, backed by over a decade’s experience in lead or managerial roles.

Services include advertising campaigns, paid social and search, email marketing, content strategy, social media, graphic design and all-round content production, from copywriting to video editing.

  • Social media advertising across the Meta suite (Facebook & Instagram Ads), LinkedIn Ads, YouTube Ads and X Ads.

  • Search engine advertising (pay per click) via Google Ads (search & display ads).

  • Optimisation of core web vitals, content, keyword density and links to raise your position on search engine result pages.

  • Email marketing campaigns (MailChimp, Hubspot, Klaviyo), retargeting and automations for effective lead nurturing, brand-building and customer retention.

  • Creatives for online ads, blogs, social media management and strategy (all platforms where your audience engages), influencer marketing, cross-promotion, webinars, videos and more!

  • Development of websites from site map to finished design. Creation of e-commerce webstores and online funnels using builders like Squarespace, Canva and WordPress.

  • Content plan creation. Analysis of marketing activites and KPIs. Assessment of online advertising efforts, including spotting opportunities for growth and engagement.

Cold Water

Jack’s third book, Cold Water, is currently funding on the award-winning Unbound platform.

Swim Wild

Swim Wild was published in April 2018 by an imprint of one of the Big Five - the world’s leading publishers.

The Machine

Jack funded his second book The Machine on Kickstarter - it was fully funded in less than 3 days!

In 2024, I am writing my fourth book, exploring 24 ocean pools along Sydney’s eastern coast in Australia...

I am crowdfunding my third book on the award-winning Unbound platform…

I currently work as Marketing Lead at SwimTrek - a role I’ve held for over 3 years…

A far-flung habitat for film foragers - collected reviews, opinion pieces and recommendations…

Adventures, articles, artworks and books - we use outdoor swimming to promote more meaningful ties with nature…

The latest news on books, marketing projects and anything else that relates to the focuses of this website…